The Bachelor of Business Administration (BBA) is a dynamic 3-year undergraduate program designed to prepare students for leadership roles in the corporate world. It focuses on developing strong managerial, analytical, and entrepreneurial skills through a blend of theoretical knowledge and practical exposure.
45% marks or equivalent grade in "10+2" examination (any stream) from any recognized board. Students from Commerce, Science, or Arts backgrounds are eligible. The University may provide bridge courses in Business Mathematics or Economics for non-commerce students.
The courses designed to make students industry-ready have been incorporated into the regular BBA curriculum. Business Workshop & Skilling-1, which may lead to certifications in Digital Marketing or Business Analytics, has been incorporated in the 4th Semester of the three-year BBA program. Business Workshop & Skilling-2, which may lead to certifications in Advanced Financial Management or Entrepreneurship Development, has been incorporated in the 6th Semester of the BBA curriculum. These courses will be conducted during summer breaks. Experienced professionals from the industry will conduct these workshops to prepare students for real-world business challenges. After completion, students may be encouraged to appear for certification programs from reputed organizations, which will ultimately lead to better placements. The skills required by the industry will be updated regularly as per market needs in Business Workshop & Skilling-1 and 2.